If NIL deals had existed since 2000, legendary college football stars like Vince Young and Tim Tebow would top the earnings charts, blending athletic dominance with marketing savvy to redefine collegiate sports wealth.
LeBron James fiercely critiques the chaotic world of NIL deals, labeling them “lawless.” He urges stakeholders to unify and establish clear, fair regulations to protect athletes and preserve the spirit of the game.